Navigon Mobile iPhone app

Here is the official press release of the Navigon iPhone app. Stay tuned for a review (and maybe, maybe a little surprise ;)) coming soon…

NAVIGON Launches First Professional GPS Navigation for iPhone in South Africa – App From Europe’s Fastest Growing GPS Company Now Available

NAVIGON AG, Europe’s fastest growing GPS brand, today announced the availability of a South African version of its on-board navigation software in the iPhone App Store. The MobileNavigator transforms the iPhone into a complete navigation device with turn-by-turn voice directions and unique features such as adjustable audio-visual speed warnings, branded point of interest icons along the route, direct navigation to contacts saved in the address book, full integration of the iPod control and much more.

JOHANNESBURG, South Africa, 28 September 2009 — NAVIGON is a world-leading manufacturer of navigation solutions and the first top-tier provider to launch an iPhone navigation app for South Africa. The Germany-based company is a navigation expert across all platforms standing for high-quality GPS navigation on pocket PCs, PNDs and mobile phones. NAVIGON’s iPhone solution has already been extremely successful in Europe, North America and Australia. It quickly reached top positions in the local App Stores. The software features a very easy to use interface that is seamlessly integrated into the overall iPhone experience. It is packed with NAVIGON’s hallmark navigation features such as Speed Assistant providing audio warnings when exceeding speed limits to an adjustable degree, a handy Take Me Home button and sophisticated and elegant map views including branded POIs along the route. Taking advantage of the iPhone’s own functionalities, the app even allows navigating to contacts saved on the phone’s address book, to directly call the number of a point of interest such as a hotel or restaurant, share a location or destination with friends via email or listen to music from the iPod while navigating.

The MobileNavigator transforms any iPhone 3G, equipped with at least Apple OS 3.0 operating system, or iPhone 3G S into a complete navigation device. After downloading the GPS application, the software and map data is saved directly on the device. This means that users don’t have to pay subscription fees or wait for map downloads during the navigation.

“By making the MobileNavigator for the iPhone available for users in South Africa, we are taking another step towards the future market of GPS navigation on mobile phones,” said Gerhard Mayr, Vice President World-Wide Mobile Phone & New Markets of NAVIGON AG. “The combination of NAVIGON’s signature navigation features with typical functions from the iPhone creates an integrated and unique experience.”

The NAVIGON solution sells for $99.99 and is equipped with maps of South Africa from NAVTEQ. It will be available for a promotional price of $74.99 until October 15.

Key features of the NAVIGON MobileNavigator for the iPhone:

• Speed Assistant with adjustable audio-visual warning.
• Direct Access allows navigation to contacts saved in the iPhone’s address book.
• Location Sharing. This feature makes it easier to meet-up with friends and acquaintances. Users can share their own location, an address or a point of interest such as a restaurant or museum with other people via email.
• Route Planning. NAVIGON’s route planning function enables users to plan a route with different destinations ahead of a trip.
• Call POI’s. The call POI function allows to directly call the number of a POI such as a restaurant or hotel by simply clicking on the number.
• Seamless integration of the iPod control. Users can access the iPod functions while navigating. During voice announcements, the volume of the music smoothly fades out.
• Automatic Day and Night Mode. Depending on the time and location, the map colors change for optimal display visibility at all times.
• Branded POIs and POIs along the route
• Take Me Home Button
• 2D and 3D map view.
• Automatic switch between portrait and landscape format.
• Intelligent address entry.
• Real signpost display.

For more information and FAQs, please visit: www.navigon.com/iphone.

You will also find NAVIGON on the following platforms:

Twitter: www.twitter.com/NAVIGON_.
YouTube: http://www.youtube.com/user/NAVIGONcom
Facebook: http://facebook.twi.bz/Ob